Manager Role in Implementing Change Free Essays

Manager Role in Implementing Change Nicole Paschel University of Phoenix HCS/ 475 Ashley Tennessee December 17, 2010 Manager Role in Implementing Change There are successful ways to implement changes in many different organization and all employees need to understand how the changes will benefit them and how it will affect their work daily. Managers within an organization that are seeking change need to bring the idea to their employees or management team to receive etiquette feedback. In this paper I will discuss Managers role and responsibility how manager successfully handle change. We will write a custom essay sample on Manager Role in Implementing Change or any similar topic only for you Order Now Managers know that any kind of changes whether it is new ideas, new technology or new programs can create concerns and in most cases resistance. Employees have many of their own reason for resisting changes within the organization. A good reason could be that many employees gain accustomed to the companies way of doing things and management come in with new approaches. These new approaches are expected to fall in line with the employees but this does cause the wall of resistance and this wall can become strong. Many employees look forward to changes benefiting them in ways so it is important that management empower people to agree and make changes in ways that would works for them as employee. Mangers will never face a situation where there are no problems with bringing in changes. When implanting these changes management need to understand why these changes are necessary, what need to be change and if there are any blocks to enable the changes, Most changes are not overnight so management needs to involve their selves in monitoring the changes making sure the changes works. Some are frighten by change and many can adapt to it these type of personalities are know as type A and type B personalities. Managers also need to be respectful to the employees while adjusting to the change and as well as the employees need to do the same with management. Employees need to also realize that management have a little more of a harder job and that is to make sure the changes is doing what it needs to do in benefiting the company and is the change benefiting their employees and keeping them happy or at least content. Every responds to change differently, so mangers and high staff needs to try to introduce these changes slowly so that it is not such a shock. Most employees would like to have a message about change from two people with authority, CEO or their immediate supervisor. Without those people of authority relaying the most descriptive message about the change this can develop into two reasons for employee resistance, lack of awareness about the change and they are comfortable with the way things are and fear of the unknown. During the change mangers need to understand their employees concerns during this time. There are key phases for managing employees during change: â€Å"Awareness of the need to change, Desire to participate and support the  change, Knowledge of how to change (and what the change looks like), Ability to implement the change on a day-to-day basis, and Reinforcement to keep the change in place. † Organization need to know that employees will proceed through the phase or change at different rate of speed† (Garrison Wynn,  2005. There are also six personal or professional phases that many employees go through when change is brought about. Employees may not go through the phase change in order. The six phases are: â€Å"1. Anticipation. The waiting stage. They really don’t know what to expect so they wait, anticipating what the future holds. 2. Confrontation. People begin to confront reality. Realizing that change is really going to happen or is happening. 3. Realization. Post change – Realizing that nothing is ever going to be as it once was. 4. Depression. Often a necessary step in the change process. This is the stage where a person mourns the past. 5. Acceptance of the change emotionally. Although they may still have reservations, they are not fighting the change at this stage. They may even see some of the benefits even if they are not completely convinced. 6. Enlightenment. In Phase 6, people completely accept the new change. In fact, many wonder how they ever managed the â€Å"old† way. Overall, they feel good about the change and accept it as the status quo from here forward. † (Garrison Wynn,  2005) With these different phases that is why it is hard to tell or determine how long changes will take to implement. If employees were not aware that any changes were required then reaction of employee may be, why change if change is not working or that the change was a waste of time. Mangers should be ready for the resistance to any change, prepare for it, and make special efforts to assess and deal with individual reactions to change. A manager or a person in leadership must develop a proper attitude toward the resistance of change that their employee may have. Looking at the thoughts that many may have and carefully listen to their concerns is something that managers must do to help with the resistance of the change. Engaging many with the change should be done after fully understanding the concerns of others. The best way to minimize resistance to change is to involve those who is responsible for the change and those who are affected by it. Consulting employees from the areas affected first hand and not leaving in the dark is another method of handling resistance. With involving those who are affected a test run of the new changes could help iron out the problem areas, get feedback on what is working well and find out how to improve the on the change to make it affective. In conclusion key to monitoring change effectively is to stay in touch with the people. Ask your employees questions and demonstrate concerns for their well being and committing to whatever is necessary to make the changes work. Most people feel comfortable with changes. The support of the managers and allowing the people to adjust to the change is greatly needed; it is also another way to let the people know the concern you may have for their well being. Managers must keep in mind that support from one another and allowing enough time and flexibility for the changes to take place is good leadership. No change takes place over night but with the help of every one pulling together it could make the changes a positive and an effective situation. It is best for everybody to be on one page and support one another. Reference: Garrison Wynn. (2005). Change Management. Retrieved from http://managingchange. biz/manage_change_resistance. html   Terez, Tom. (1990). Industrial Management. Retrieved from http://www. thefreelibrary. com/A+manager’s+guidelines+for+implementing+successful+operational†¦ -a08851664   (2008). The manager’s Role in Leading Change. Retrieved from http://www. healthscotland. com/uploads/documents/8308-LessonsInChangePart2. pdf How to cite Manager Role in Implementing Change, Essay examples

Acid Rain Eating Away Our Future free essay sample

This extensive paper looks at the phenomena of acid rain and its effects This paper explores how acid rain is produced, what its impact is on the environment, what has been done by government agencies to help the problem, how effective these measures have been, what individuals can do to help reduce this problem, what are the current technologies for reducing emissions and how these technologies can be used to reduce acid rain in the future. It demonstrates that current attempts to reduce emissions from power plants will not have a significant effect on acid rain reduction; and will support the idea that there is not a single solution to the problem of acid rain, but rather a combination of technologies and methods will have to be utilized to have a noticeable effect of the reduction of and repair of environmental destruction caused by acid rain. Table of Contents: Introduction How Acid Rain is Formed Effect of Acid Rain on the Environment How Large is This Problem? What Has Already Been Done to Reduce Emissions? Have These Measures Been Effective? What is the Future of the Acid Rain Issue? How Can an Individual Help? Current Trends in Alternative Power as a Solution to the Problem Summary Works Cited From the paper: Our modern world has many conveniences. We will write a custom essay sample on Acid Rain: Eating Away Our Future or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page We enjoy hot water, lights, computers, cars, and many other conveniences, which are now an integral part of our society. Many of us cannot imagine life without them. We seldom think about the costs every time we turn on a light. We do not think about the where the electricity is produced and what the effects on the environment might be. We simply turn on the light. As with all good things, there is a cost. One cost of our modern conveniences is acid rain caused by the burning of fossil fuels. The effects of acid rain came into the forefront during the early seventies as its effects began to be noticed on a global level. The impact of the effects of acid rain is considered to be of great concern to some and of little concern to others. No matter which side you are on, we all must agree that energy consumption will continue to increase globally and we must be weary of the effects of energy production and always stay focused on future generations.

Restructuring of an Architectural Marvel Sydney Opera House

Building of a new Opera House One of the wondrous of an architecture, an icon for art, Sydney Opera House is a piece of excellence and an evidence of refined technological skills. It is the face of Sydney and a worldwide fame for art and culture. The construction of Opera House was a task of full of challenges with intrusion of conflicting views and nose poking by the Government agencies (Fromonot, 1998). A well thought plan was not able to get implemented and the costs were escalating at an exponential rate. Hence, a new opera house construction is under the task and under the guidance of project management. The project aspirations should be mapped into well thought plans with missions and prospective goals. A capable organization For a capable organization, a competent project manager is the soul. They manage the objectives, build up the requirements, mange any kind of constraint imbibing to the principles of cost, scope and quality. These most critical aspects of time, cost and quality should be decided in the requirement analysis phase with a vision to complete the target in the proposed dimensions. Architectural freedom(Murray, 2003) is necessary but it should be provided within the permissible limits of laws and requirements, clearly stating everything required in the initial phase itself. The chief architect of SOH project, Utzon, was given complete freedom in every aspect of project development and there were intrusions from the Government before the completion of design which lead to a poor implementation with escalated costs and delayed completion. Hence, it is evident that requirement analysis phase (Bourne, 2007) is the most critical time of project analysis. The aspects of design should be amalgama ted with complexities of time and cost for efficient execution of the plan. For rebuilding SOH, requirements would be critically gathered and frozen before entering onto the next design phase and efficient construction plan would be prepared within the proposed deadline and prescribed budget before heading on to actual implementation. It is a myth that collaboration between the project heads would be sufficient for such a great project and hence it is essential to have project manager to dwell deeper into every critical issue and coordinate with the heads to manage and balance of the dimensions(Shofner, 2006) of project undertaken. Technical training for juniors architects is a must for executing highly skilled plan and project. A project manager wears a multi-colored hat of responsibilities(Kerzner, 2013) ensuring that everyone is feeling empowered and is executing respective tasks. Starting from development of the project plan, heading towards management of potential stakeholders, communication plans, project schedule, budget, and then moving forward for risks or potential threats. Project manager plays a principal role in real life projects. If there is an executing committee, member must be skilled and aware of every potential opportunity and beware of any potential threat. Strengths of any organization target ing for a new design of opera house would be the key stakeholders involved, their knowledge and skills, their innovative practices and their competencies to make a balance between cost, time and quality. Management skills and Innovation Capabilities to successfully complete the task would be borne out of a well made, discussed and implemented requirement document with an inclusion of every aspect of project headed by a manager. Innovation is a key catalyst(Cleland, 1999) and a driving force for every project management. At that time of development, technology was not so advanced to incorporate changes in the middle phases of project design but, as far as modern times are concerned, agile practices (Dalcher, 2009)can be put into effect so that any requirement change can be flexibly imbibed in the project plan and executed in the project design without much increase in costs or delays in the plan. The goals proposed should be optimistic but should prevent from being over optimistic. Semantic web (Schevers et.al, 2007) principles should be put into practice with latest advancements. Agile practices are innovative skills that should be made a part of the project for redesigning of SOH project in order to prevent any kind of delays or potential failures. To bring ideas to fruition, government policies, clients requirements and project budgets must be clearly defined and understood prior to initiation of design phase. An extensive analysis phase is required by a skilled team in order to accommodate every necessary element of project development. Other innovative strategies for construction of the roof should be implemented by finalizing the architecture plan and including all the aspects of technical, transformational and transactional roles(Watson, 2006). There must be graphically mapped engineering design techniques implemented for design of various patterns of the roofs to minimize the cost and optimize the presentation. Earlier the process for roof design was iterative but now conventional approaches should be overcome by other models of project development which includes risks, call for changes and are efficient in enhancing the productivity and construction practices in less amount of time. Various layers can be constructed in parallel with an aim to reduce time of overall project development. Relevant domains of knowledge It is quite critical to excel and empower in key knowledge arenas before taking up the project. This large scaled SOH project needs to have a leader more than a manager. There are various areas such as project perspective, architectural bend, engineering excellence(Morris, 1983), project analysis, critical evaluation, risk management, resource allocation etc. which needs to be mastered. There is a need of various innovative practices, and project tools for management tasks like, work breakdown structures, value management, and critical path analysis etc. Project manager should have a control of every dimension of the project and he is the face of it. An architect project lead should have multi-faceted design (House, 1976)approach and should cooperate with construction manager or consultant to cater to the issues of budget, quality control or scheduling. An engineering project lead should have an insight through all stages of research and development taking into account a knowledge of laws, requirements or infrastructure varying from region to region. Cordial relation with communities It is crucial to develop cordial and communicative relationship, with all the committees involved by including their fair requirements and by catering to their policies which fall in the domain of the project tasks. Also, some of the constraints of the project should be explained by the project manager to the committees involved. This is an evidence of competency of the project manager and the team. Communities are appointed to monitor all the tasks and to have a control over the activities, budget and time of the project. Project manager must have an open communication with these communities in order to incorporate requirements, changes, updates, potential opportunities(El-Sabaa, 2001) or threats for the ongoing project. Views and feedback of the communities must be regarded and respected. Feasibility check Economic Aspect: Economically the project can be balanced to have a proper planning prior to the design phase by freezing the requirements and to keep a margin to incorporate changes at a later phase. A complete budget report(Whetten, 2011) should be prepared and discussed with the respective authority. Technical Aspect: It is quite feasible to include various innovative and technologically advanced practices into the functioning but keeping a check over knowledge and skills of the construction workers and junior engineers involved. Computer aided design (Drew, 1999)techniques must be included with proper guidance given to the staff for an effective use. Operational Aspect: The construction and engineering tasks taken up by the project should be aided by consultants and experienced managers in order to effectively operate the procedures and develop the tasks. Gaps and Requirements PRESENT SYSTEM GAP(Y/N) REQUIREMENTS Cost overrun Y An extensive insight into costs and preparing an initial contract for overall cost with slight modifications Deadline exceeded Y Complete planning and full analysis of time schedule with due dates and abidance of deadlines Iterative but innovative practices Y Technologically proficient and incorporating of agile principles into practice along with tools Non flexible to include changes at a later phase Y Flexible approaches towards project development Manual planning and compilation Y Automated tools and principles of constructions and management COMMUNICATION PLAN Communication plan for the project should be planned well in advance and must be fulfilled as per the assigned roles. The documents are an agreement and hence they should be prepared, preserved and practiced during the project life cycle. Stakeholder Document Name Document format Document Due date Project Manager, Project Engineer, Project Architect, Client Requirement Analysis Document Complete requirements from coordination of clients Before initiation of design phase and freezing of requirements and plan Project Manager, Project Engineer, Project Architect Design Document Mapping of requirements to structure design for approval Before starting of construction project, design should be complete Project Manager Government Agencies, Client Legal Document Approved document with law and order Before and during requirement analysis Project Manager, Project Architect, Contractor Construction Manual Technical document specifying intricacies of architectural details and designs At the end of the design phase to initiate construction phase. Project Manager, Project Engineer Interior Manual Design specification for interior engineering and mechanical principles and requirements To be prepared partially before initiation of construction phase and partly during it. Project Manager, Committee, Client Milestones Report A periodic analysis of development cycle and achievable milestones During complete life cycle of project development. Hence, it is widely exemplified that the role of a project manager is really crucial in regard with every communication plan, to monitor and act as a bridge between every other stakeholder and maintaining a good flow of communication via written documents among all the stakeholders in all the phases of project development and construction. Risks associated With adoption of various innovation techniques and best technological practices, there are various risks incurring such as delays due to natural factors, change of government policies, on-site accidents and numerous more. One would be crucial selection of engineers and architects to be appointed for the project, to check their competency for a large scale, multi-million dollar project and to evaluate their experience and skills. This could be done by efficient screening prior to allocation of tasks. An unquestionable lead of the project manager could lead to a greater risk for avoiding potential drawbacks occurring in the development of the system. A collaboration of team and suggestions by all should be welcomed and given regard to come up with a best design in least possible time and budget. Input of some great minds is better than lead of one individual. In case of any appointed committee(Ziegler, 1973), members should be able to guide the practices and not just hold a political v iew. Other construction, technical or performance risks were involved with introduction of new technologies and use of computer aided mechanisms with less competency of workers. # Risk Area Likelihood Risk Owner Project Impact-Mitigation Plan 1 Site accidents during construction leading to loss of life or curbing the development High The responsibility of risks lies over the Project Architect who is planning and controlling the tasks and over contractor handling the construction job Site accidents can be controlled by careful monitoring of the plan and careful implementation of activities. 2 Inexperienced personnel either in team, committee or governing body. Medium This is the task of project manager to appoint personnel based over experience in large scale real life projects Complete and careful screening of contenders and having an insight into their working background. 3 Incompetency of committee selected Medium Government who appointed the committee members Technically aware group to provide valuable suggestions 4 Introduction of new technologies Medium Project manager and other heads adopting new technologies with untrained personnel Training of the employees with use of computers to calculate mechanical aspects The final plan Hence, it is suggested to have a final plan with lead of a project manager, specifying all the critical details prior to design phase and with humble coordination of appointed legal committees and government. So, rebuilding of Opera House could be successful with blend of innovation and spices of management. APPENDIX Stakeholders It is really important to have an insight of who is important and what counts for the development of any architectural project. Stakeholders can pose both as an opportunity or as a potential threat. Position Internal/ External Role PROJECT MANAGER INTERNAL To have a control over each department and analyze monitor all the elements of project LEAD ARCHITECT INTERNAL To develop project plan well completed in requirement phase to incur a list of complete architect and techniques used with potential technologies required. LEAD ENIGINEERING INTERNAL To have a deep analysis of structural engineering and to incorporate key ideas of every field of engineering and to develop plans. CONTRACTORS OR SUB-CONTRACTORS INTERNAL OR EXTERNAL To take up contracts handling physics of system, mechanics of the project and other essential requirements. LEGAL COMMITTEES(Should be technically aware and skilled) EXTERNAL To monitor the tasks and have a check about deadline and costs. GOVERNEMNT AGENCIES EXTERNAL To go hand in hand with legal constructs and to give permissions and a threshold for freedom for architectural plans. CUSTOMER OR CLIENT( state of new South Wales) EXTERNAL To approve and mention all the requirements prior to design and to cooperate in project development. CONSULTING FIRMS EXTERNAL To handle technologies required like computer based 3D site positioning machine or geothermal pumps etc. CONSTRUCTION WORKERS EXTERNAL To build required designs in the allotted budget and within the time line of deadlines. KEY STAKEHOLDERS This table gives relevant skills and roles taken up by each stakeholder. Project Manager Project Engineer Project Architect Committees Government Agencies Organization SOH SOH SOH SOH SOH, NSW Role in Project Leader, Mentor, Controller Key issues regarding engineering aspects Key issues for design and modeling Monitor and check the ongoing process Legalize and politicize the proceedings Unique Features Competent Leadership, Visionary Knowledgeable, Skilled, Competent, Technological Skilled, Efficient Cooperative, Skilled, Technical Legal, Cooperative, Less intrusive Level of Interest Major Major Major High Medium Level of Influence Major High High Medium Medium Suggestions on managing relationship Efficient to collaborate everything under one umbrella Skilled and technically aware to manage key tasks or outsource new technology Skilled and aware of best suited design techniques and control over construction workers Should completely justify any suggestions and be flexible to accept any decisions suited for the project Should not interfere more than required and pre-decide the required threshold of freedom.

TQM1 Essay Example For Students

TQM1 Essay A new type of structure is being used in many organizations today. That structure is labeled Total Quality Management (TQM). This approach involves guaranteeing that an organization functions with a commitment to quality and continuous improvement in meeting its consumers needs. With any type of change there will always be a number of bumps in the road which slow down the process that can help a company increase the workers morale, production, profits and over all positive environment to conduct business. The pressures of the cutthroat market place has pushed companies backs against a wall and to compete on a global scale new ideas have to be explored. The purpose of a TQM program is to amplify the effectiveness of the organization. During an age of downsizing and restructuring, many American companies are determining that they must learn to manage more effectively. The management is running on an older system, which adds to workers that call out more sick days and abuse the companie s production procedure. Organizational problems decoding means that all members of an organization participate in cultivating a vision and improving the corporate cultures. In any change program you must comprehend where you are before you can chart a course of where you want to be. Therefore, before executing TQM, or another program it is important to add the total value of the organization in terms of its current quality or performance class and to define the level of performance or quality you wish to achieve. We will write a custom essay on TQM1 specifically for you for only $16.38 $13.9/page Order now One will never achieve total output for any given input, but with simple steps that can add dollars to the bottom line with an increase of production one can get close. Organization diagnose contributes information which allows a faster reacting organization to emerge, one which can deal proactively with changing emphases. Organization examination is often mentioned as the most critical element in the TQM process. With this technique utilized a company can measure all aspects of its output in relation to the mass input. These all include external and internal inputs from the accountant to the delivery truck driver. All members and service providers must be looked at so as to acquire a complete overall view of the performance of the given organization. The steps that a company takes towards Total Quality Management in the beginning only adds the real value of having such a new system in place. Organizations are transforming and will continue to do so in order to survive in this comple x environment. Because change is occurring so rapidly, there is necessity for new ways to manage focusing on product quality and individual involvement. TQM is a type of an approach to managing work focusing on the evaluation of industry processes. The development of a quality energized culture and the empowerment of employees, for this purpose of continuous improvement of products and philanthropies. Since TQM is a powerful new management technique requiring absolute employee participation, the first step is a climatic change in corporate culture. Any successful adjustment in corporate culture will depend upon the active consultation and involvement of the management team. An important component in developing a high performance organization is the identification of areas for improvement or concerns. Total quality management has been defined as the guidance of activities involving improving the quality of the organizations product or service. TQM involves moving toward collective excellence by integrating the desires of individuals for growth and development with organizational goals. TQM is a philosophy and a set of guiding standards for continuous improvement. TQM applies human resources and analytical tools into management e fforts, by providing planned, efficient approaches to improving the total organization, so that it is more customer oriented, quality conscious, adjustable and attentive. Total quality management has become a cardinal concern of management. Much of this attention was initially focused on the auto establishments, which experienced declining sales and increasing product disappointments. .uf698d3104b1a5e0a4ba4117ff3681d37 , .uf698d3104b1a5e0a4ba4117ff3681d37 .postImageUrl , .uf698d3104b1a5e0a4ba4117ff3681d37 .centered-text-area { min-height: 80px; position: relative; } .uf698d3104b1a5e0a4ba4117ff3681d37 , .uf698d3104b1a5e0a4ba4117ff3681d37:hover , .uf698d3104b1a5e0a4ba4117ff3681d37:visited , .uf698d3104b1a5e0a4ba4117ff3681d37:active { border:0!important; } .uf698d3104b1a5e0a4ba4117ff3681d37 .clearfix:after { content: ""; display: table; clear: both; } .uf698d3104b1a5e0a4ba4117ff3681d37 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uf698d3104b1a5e0a4ba4117ff3681d37:active , .uf698d3104b1a5e0a4ba4117ff3681d37:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uf698d3104b1a5e0a4ba4117ff3681d37 .centered-text-area { width: 100%; position: relative ; } .uf698d3104b1a5e0a4ba4117ff3681d37 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uf698d3104b1a5e0a4ba4117ff3681d37 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uf698d3104b1a5e0a4ba4117ff3681d37 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uf698d3104b1a5e0a4ba4117ff3681d37:hover .ctaButton { background-color: #34495E!important; } .uf698d3104b1a5e0a4ba4117ff3681d37 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uf698d3104b1a5e0a4ba4117ff3681d37 .uf698d3104b1a5e0a4ba4117ff3681d37-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uf698d3104b1a5e0a4ba4117ff3681d37:after { content: ""; display: block; clear: both; } READ: Free Macbeths: Use of Images and Imagery Mac EssayCompanies in numerous other industries also became concerned. Some of these ideas were originally explored in this country in the 80s due to deficient sales and decrease in market share. Both of these can denote death for even considerably large companies like General Motors. It was GM that characterized a major role in introducing TQM here with the Saturn car. GM decided that since they might lose some valuable market shares due to expansion in Japanese car sale, that they should study the extraordinary way that this old world culture seemed to put quality autos on the market. GM found that the Japanese had less middle man agement and more teams of employees that were self-governed. The teams were responsible for the perfection of the products that were made, instead of having quality control inspectors. The teams were given the authority to hire and fire its members. With this innovative knowledge, GM tried an experiment for GM to use and harvest some of the inspirations so as to enhance its other factories. Thus, the total quality management system was subsequently made mainstream with it creeping into all types of organizations. There are several widely recognized key characteristics of TQM systems. First for a system to be TQM it has to be organization wide. Which determines that the production line is a natural and obvious place to increase quality but it also takes place in all areas of the business. This includes the superior CEO to the mailroom clerk. Second, the top managers must visibly adhere the new TQM control system. If any of the workers were to contemplate that the upper management was not taking the new guidelines seriously then you are more inclined to have chaos. To help stop people from causing too many problems, a simple type of reward system is put in place to recognize team associates and for the insurance that there will be continued support. Third, everyone in the organization has a customer, which could be the adjacent guy on the production line or remote to the organization. This is a crafty way to get the personnel enthusiastic about pleasing the guidelines of the company. Forth, doi ng the job expectations right the first time is important. Instead of relying on product inspection, the employee should be responsible for the quality of the product that is conceived. Finally, the most important aspect for an organization is to let the team members know that each one of them is respected and valued. This again goes for the entire chain, from the internal employees to the external vendors and suppliers. More and more organizations are concluding that employees are no longer satisfied with simply filling a slot in the organization chart. Everyone in the organization has a voice and is allowed to speak on all issues. Todays managers are being challenged to provide leadership in new and changing environments. Customers, competitors, employees, and stockholders are all placing anxieties on management for innovation and change at a rapid pace. Change is a scorning process. Every organization exists in an endless state of adapting to change. External competitive forces u sually cause downsizing changes, whereas other changes to work operations emerge as a result of shifting forces within the organization. Many management theorists feel that authoritarian or political forces, adapting to this increasing rate of change and therefore become reactive organizations reacting drastically after problems come to light. The GM company for example, continues to focus on quality, cycle time reduction, and teamwork in a change process that most companies can only try to emulate. Ten years after initiating a quality change program, TQM is still being used to improve the company. The Saturn car company is a continued success in the auto industry. It should be noted that Saturn has yet to pull in an over all profit, but the high sales has GM looking at the car company in hindsight. GM has taken what it has learned from Saturn and applied it to the other lines of cars. How can you measure the value of such information? So because of this new approach the TQM company lives on as a modern day experiment, which by todays terms is not so experimental. GM strategy to meet these changing forces is termed Total Quality Management (TQM). Total Quality Management may be defined as an organizational strategy of commitment to improving customer satisfaction by developing techniques to carefully administer output quality. TQM is not so much a special technique, as it is an aspect of a reinvented corporate culture with a healthy commitment to improving quality in all organizational approaches. Bibliography:BibliographyBeecroft, GD (1999) The role of quality in strategic management Decisions, v37 i6Heapy, MS. And Gruska, GF. (1995) The Malcolm Baldridge National Quality Award- A Yardstick for Quality Growth Addison Wesley Publishing Company Kuger, V. (1999) Towards a European definition of TQM- a historical review The TQM Magazine v11 n4 p257Marsh, J. (1996) The Quality Toolkit- a practical resource for making TQM happenwww.GM.com

Executive Summary Essay Example

Executive Summary Essay Example Executive Summary Paper Executive Summary Paper As health insurance marketing is a highly competitive field, society is glimpsing the first indications that only innovative marketing techniques and tactics will win out over the competition. Of foremost importance to this situation is comprehending which segment of society prefers which marketing strategies. Because time is of the essence and an abundance of information can be found on-line, marketing agencies are seeing that the emerging health insurance marketing strategies must also use the web to obtain information about its potential clientele as well as provide information to users. B. Current Marketing Situation a. Market Description It is common knowledge that with skyrocketing health insurance costs, individuals seeking insurance recognize that it is vital to obtain it while ensuring that they do not get ripped off in the process. Marketing for health insurance attempts to show consumers that they can get a good deal for their money while having easy access to medical facility as they are needed. In addition, consumers who research on the web acknowledge that they are looking for insurance which has no gaps, allows you to pay for what you need with no frills or unnecessary extras, and you receive treatment as promised. For the elderly, receiving treatment is essential and often they are faced with â€Å"red tape† or have to jump through hoops while attempting to receive the benefits they are paying for. (amazon.com/Health-Insurance-Without-Getting-Ripped-Off/dp/0979478103/ref=sr_1_45?ie=UTF8s=booksqid=1238539157sr=8-45#reader) b. Product Review: Online health insurance marketing is a new frontier. It allows for feasible and easy access to information. As a platform for communicating insurance rates, premiums, co-pays, benefits, opportunities, referrals, and provider information, it gives an element of security for consumers wanting to research and see such information in clear writing (heartland.org/policybot/results/424/FreeMarket_Health_Insurance_Flourishes_Online.html). With online, consumers can also be provided with information which has been translated into their native language as well. For some cultures, they might feel intimidated calling health insurance representatives upfront because of language barriers. This new marketing tool will allow them to grasp at a new wealth of information at their disposal prior to reaching out to representatives who are fluent in their specific language.   They can get quick individual or group quotes or even requoted if they are looking to modify their potential plans to better fit within the plan rates that they are seeking. (sasid.com/products/Health/basic_health_insurance.htm) In addition, sometimes consumers find that information about insurance is diluted and thus causes ample confusion, which is why marketing strategies for health insurance predominately depend on using financial strategies like referrals, leads, and other such methods. Because we want to insure that consumers see added value to our online services we have had to reinvent the idea of marketing health insurance by focusing on specific market segments prior to branching out to others. For example, it is common place for the younger generation to lose coverage upon graduating from high school or upon reaching 18 yrs of age. This generation is also highly focused utilizing web-based sites such as facebook, linkedin, shutterfly, etc.. Our product will advertise on such websites in order to coax such individuals to hyperlink their pages into our website or delve further into our web-based site for specific fact finding information. We also advertise online via recorded radio broadcasters and weekly newsletters because if you don’t need or want insurance now that doesn’t mean that you won’t require it in the future.

Marketing related Essay Example | Topics and Well Written Essays - 500 words - 2

Marketing related - Essay Example Marketing research can serve as the primary tool to obtain the information needed to perform qualitative analysis about different areas within the marketing field. The descriptive role may be fulfill though primary or secondary research techniques. An example of an application of marketing research fulfilling a descriptive role could be Toy R’ Us company designing a package for a new toy that is attractive for young customer and persuades them to purchase it based on the packaging design. Marketing research also serves a diagnostic role for managerial purposes. The diagnostic role involves predicting the products that can be introduced in a particular marketplace. Burger King may desire to expand its operation into a new international location. Marketing research can help this company predict the success or failure of its product offering in particular location. Marketing research is a diagnostic tool that can prevent serious mishaps for this company. For example somebody in the company mentions India as a great location due to the size of its population. Marketing research is a tool that can predict the negative consequences of pursuing this strategic option since cattle in India is a sacred animal. Introducing a hamburger joint in a nation with such religious beliefs would not be a smart move by Burger King. A typical diagnostic application of marketing research is determining the reason a particular product is not achieving the desired sales the manager forecasted it would achieve. Marketing research also serves the function of being a prediction tool for executives of a firm. One of the primary objectives of marketing research is to predict the potential demand for a product in a particular marketplace. Based on quantitative analysis and other predictive tools such as the Delphi method marketing research can be used to determine the demand of a product in a

Coffee Manufacturing Company Case Study Example | Topics and Well Written Essays - 1250 words

Coffee Manufacturing Company - Case Study Example From this paper it is clear that   to illustrate our finding, the result of the calculation illustrates that the cash flow for the beginning of the first four years of the sales of the New Home Machine projection are correlatively negative ranging from -146.35 to -273.0. In this sense, company may tend to make a loss for the earlier stage of this new projection and spend more money on the promotion of this new project and test marketing cost and so on due to the new project having low reputation, credibility and lack of competition as it is a new entrant within the industry. As the discussion highlights capital budgeting expenditure is usually of very high value; therefore, the management must undertake a careful analysis before resolving to put money in such projects. This is because, if decisions are made without careful analysis, heavy losses can be incurred or else the management can abandon a very profitable project. As such, this project will involve extensive analysis using techniques such as IRR, NPV and PBP. The objective of this capital analysis is to find out whether the management of Coffee Manufacturing Company (CMC) should adopt Home Grinder Cappuccino Machine or abandon it altogether. The decision as to whether to adopt the machine or abandon it will depend on the outcome of different capital budgeting methods including payback method, Net Present Values, and Internal Rate of Return. The analysis will ensure that the management adopts the projects only when there is an assurance that it will be of substantial economic benefit and abandon i t if investing in it will not have any economic relevance. The analysis will involve a variety of capital budgeting techniques such as Net Present values (NPV), Internal Rate of Return (IRR) and Pay back method. To establish the present values, a discount rate, which in this case is the opportunity cost of capital, is used.